There is a revolution occurring today that is every bit as profound as the invention of the printing press or the industrialization of the world.
The revolution is the new technological ability for the individual to create and own his own source of portable income.
For the first time ever, virtually anyone can, to the greatest extent possible, achieve financial independence and live life on his own terms.
The critical element in building this personal freedom is the ability to own and control your own source of income and to have portability and resiliency in that source.
Internet income offers:
– income independent of a job
– supplemental income while building your online business and still working 9-to-5
– principal income to eventually replace employment income
– full control over your future income growth
– total portability of income, independent of location
Internet income is a revolution in the freedom of individuals.
Creating sustained, resilient internet income is the linchpin to safely leaving the rat race and living on your own terms.
The sense of freedom, frankly, has to be lived to be believed.
Things like walking through a shopping mall knowing you could literally afford to buy anything in any store. Or that next month you could move to and live in any city or village in the world without losing a penny of your monthly income. Believe me, it's an intoxicating feeling that takes time to wrap your head around.
We'll Help You Every Step of the Way
We've lived entirely from online income for nearly twenty years, first raising a family and more recently while traveling the world.
We can show you how anyone can start from scratch and be up and running quickly.
We can help you discover online business ideas suited to your experience, innate abilities, and deepest interests. Proven ideas abound when you know where to look and how to verify they are lucrative.
We have sold millions of dollars of both e-products and physical products while traveling and living all over the world.
And rather than jealously guard our extensive knowledge and experience, we have chosen to share it with other like-minded people.
Our dream life – and the reason we chose to offer this service – is helping other freedom-minded individuals build their own independent source of income so they can live their own dream life.
This membership community is just the beginning.
We also work with members individually, 1-on-1 to assist and mentor them through their specific situation and challenges.
This is extremely rare because it doesn’t scale well. Most mentors in our position create a general video course or conduct large seminars so they can maximize the number of customers they have. That’s fine for those who want it.
But at this stage of our lives, making maximum income is not our #1 priority.
Doing what we love is our priority.
We deeply enjoy helping people, and that’s why we work with people individually.
You just have to decide you are going to start. Once you do that, all the assistance you need will be at hand.
As you’ll see below, we offer a very affordable level of membership that permits anyone to ‘get their head into the game’ by seeing our no-fluff instructional videos, reading other member’s questions and joining the conversation with us and with people like you who are at various stages of their own journey.
And when you're ready, we also offer additional 1-on-1 private consultation so members can get on the phone with us and discuss the specifics of their situation and get the advice and insight they need to make informed choices at every stage of creating and expanding your business.
The Safely Leave the Rat Race program is engineered to permit anyone to build online income while still earning income from a regular job or elsewhere.
This online income can be built, slowly or quickly, until it reaches the desired level to permit safely severing ties with conventional, restrictive income sources and transitioning to a life of freedom.
In the old days, (like, before 1990) a person wanting to start his own business needed to quit his job, have a lot of money saved up to invest, spend a small fortune on rent, advertising, inventory, and then hope it all paid off well enough and fast enough to recoup his huge investment and generate positive cash flow.
That’s why ‘owning your own business’ was always associated with risk takers and bold entrepreneurs who would ‘bet the farm’ on their idea and enterprise.
The global technological revolution that has taken place in the last 25 years has removed most of the risk from creating your own source of income.
Now a business can be started for relative peanuts and run on the side while still working as an employee somewhere.
It literally does not matter if you live in Manhattan or Sub-Saharan Africa, you have the identical ability to safely leave the rat race and build wealth that you control.
And when the business is generating predictable and reliable monthly income, you can just step away from your job and never look back.
Why 4 Steps?
Because it prevents the sense of overwhelm many people experience when considering a project like this.
Building your own online business can seem like a daunting task filled with unknowns.
But like any worthwhile project, once you break it down into discrete steps it becomes easy to visualize and complete. You keep your focus on each small step.
There are proven, fundamental building blocks that need to be in place in order for any successful business to be sustainable.
Online businesses are no different in this regard. Every online business needs these fundamental and foundational elements.
Creating an enduring and resilient stream of income is an undertaking that requires careful consideration of these elements.
Our program is not a general video course or a written self-study program where each person must work alone and try to figure things out in isolation. Nor is it a program where we have trained others to answer your questions and assist you.
Those offerings have their place, but the gold standard for learning something like this is one-on-one mentoring that is tailored to helping individuals directly.
And that level of granular help extremely hard to find. Because, as I said, it doesn’t scale to thousands of students simultaneously, most people with our experience never adopt 1-on-1 mentoring as a business model – or even a community they actually participate in on a daily basis.
But we have our own reasons for building our own network of successful people who live on their own terms.
They are the people we enjoy knowing and enjoy working with.
We can afford to forgo other business models in favor of what we really want. And this is what we want, and it's a huge benefit to the members who want to be up and running with positive cash flow – and doing something they enjoy – as quickly as possible.
We do not offer a canned business we expect all people to adopt – we ask and listen to what your ideal situation would be and find a way to craft an enterprise that will be exciting and rewarding for you to operate profitably for years.
Frankly, there is nothing better than being able to work directly with two people who have already spent more than a decade learning the path and engineering an optimum lifestyle of personal freedom via substantial online income from various methods and businesses of our own.
As a practical matter, this direct coaching arrangement has limits, as we can only work with a discrete number of people at any one time and that's why we limit the number of members.
Join today and guarantee your place with us. Let's get your online business started.
The Four Steps
Step 1: Make a Plan and Research Your Niche
This is the fun part.
This is the step that gets people past their years-long sticking point of, “It all sounds great but I don’t know what business to build?”
Nothing of enduring value is build without a plan.
The first step in building a mansion, a jet aircraft or a durable business is to have a clear vision of exactly what you want when the project is completed.
What kind of business would give you the deepest personal satisfaction?
How much income do you need to reliably and consistently generate?
What is the problem you can solve and the exact value you can offer to your customers?
The harsh truth is, we live in a society where most of us are never encouraged to ask ourselves important questions about our optimum lifestyle.
We’re actually encouraged to do the opposite. To settle for less, suppress our dissatisfaction and do what we are told.
Want to say, “No, thanks!” to that arrangement? The first thing you need is a clear, individualized plan.
Your plan is the foundation of everything you do afterwards and informs and facilitates many of the decisions you will need to make.
No matter where in the world you live – we will discuss your vision of your optimum lifestyle and examine what can be engineered to make it a reality.
Questions and (if you want them) private discussions help you explore your personal and professional interests, personality traits, and life experiences to discover ways you can create value to offer your customers.
This is a very liberating activity that opens your mind to “what if” scenarios that move beyond your perceived limitations and, often, self-imposed borders and restrictions.
Our job is to encourage you to think about what possibilities are most interesting to you, what your dreams are, and what would be the most satisfying way to spend your time.
At the same time, we need to steer your ambitions toward the proven, financially lucrative opportunities that exist inside the business niches you are most interest in.
It’s an exhilarating blend of creativity and rationality and most people feel very invigorated to – finally! – be on the path to doing what they’ve been thinking about doing for many years.
You’ll find our 15+ years of online business experience very helpful in this regard.
We know the pitfalls to avoid and the insider skills that can save you a lot of frustration and wasted time and money.
The critical exploration and research performed in Step 1 is also integrated into three of the future modules in Safely Leave The Rat Race.
There is a very logical integration of your ultimate goals that is woven into each step in this program.
This is where we make sure that before climbing the ladder, we have it against the right wall.
At the end of Step 1 you will have a clear vision of your niche, your business model, and the nature of the product or service you will offer.
You will also have confidence in your plan and in the potential for your idea to generate the income you desire and the lifestyle you want most.
Step 2: Build Your Website
The power of the internet is the ability to share the same lucrative computer screens worldwide that the biggest companies do.
Companies like Amazon and Ebay can conduct billions of dollars of business every year from individual customers looking at their computer screens and smart phones.
Your business has the same easy access to those individuals and their discretionary income.
Your business does not need to be located on high dollar local real estate.
It’s located were all the online action is – inside the highest-growth economy on the planet: right between www. and .com on billions of browsers.
Despite this huge potential, it is inexpensive to get set up and to open your virtual doors to business.
Moreover, we are living at a revolutionary time when the internet is allowing the direct connection between many millions of individuals for the first time in human history.
The big corporate and government intermediaries that controlled the contact and narrative of a community or an entire country are losing their monopoly.
This allows any of us to cultivate our own audience or community of people with similar interests, values, or goals.
And these smaller niches are where an individual with limited resources can build and audience and easily make more money than he or she can in a conventional 9-to-5 job.
And by the very nature of the internet, and deliberate pre-planning during Step 2, your website and business can be operated seamlessly from your existing kitchen table, or from a sailboat in a distant harbor, or from a mountainside condo in Italy.
We can help you get your website up and running while avoiding the many predatory operators in this space. (Some of which are very large companies.)
We can also give you honest, objective advice about what functionality you need to launch, versus what can wait until after substantial income is flowing into the business.
There are dozens of decisions that need to be addressed around issues such as .com vs. .info, vs .me and other domain extensions.
What payment processor to use.
What country your business is domiciled in.
What level of hosting is right for your situation.
These do not lend themselves to cookie-cutter answers.
Different people with different goals and priorities need different answers.
Equally important, access to a community of other new entrepreneurs and with our personal mentoring will keep you on track.
It's critical not to be lead down the many blind alleys that lead to unnecessary expenses and time.
When Step 2 is complete you are at the point of being able to gain visibility in a specific marketplace and start building a following of very targeted people.
You'll own and know how to operate a professional website that projects the look and feel your market will recognize and respond to.
This is the starting point of your new financial asset and source of cash flow that is completely under your control.
Your site will also incorporate the business model that is designed to give you the most personal freedom by facilitating the lifestyle you are engineering.
Step 3: Attract and Grow Your Audience
This is where the magic starts to happen and where you really get your head into the game, in terms of living inside your chosen world.
Ongoing marketing outreach and audience building is the indispensable ingredient of any growing business.
The power of the internet is the ability to find and attract prospects with the exact profile that will find your particular website interesting and your offer of service irresistible.
Need to find men aged 50 and older who enjoy travel and are very concerned about their retirement?
Or women who make over $80,000 per year and own a specific type of pet? Or, people with acid reflux who prefer alternative medicine and live in Texas?
There are effective tools and tactics that make that – and much more – easily possible in a few hours of work.
Step 3 is where you begin to build your own nano-economy of tightly targeted people that fit your niche perfectly and come to trust you and your company.
For many people, this is where a long-held dream of working and enjoying a specific niche becomes a reality.
Having your mind and your energy focused on a passion such as travel, investing, or whatever your chosen niche, makes everything related to marketing more personally interesting, engaging, and satisfying.
As the number of people in this nano-economy increases it can become your greatest financial asset.
For example, when you have accumulated 1,000 people who will happily pay you $100 each year, you have an asset that pays you $100,000 annually.
That asset can be grown at a rate much higher than the general economy of any country could ever be expected to grow.
Instead of hoping for a 2% raise at a 9-to-5 job, it’s possible to generate a 200% increase in the size of your market, and therefore in your personal income.
And this is a market you own and control. The power of that condition can’t be overstated.
This is the place where your personal freedom and financial security can be built.
For many people, the single greatest satisfaction they garner from their online business is the feeling of having control over their own financial destiny.
Wishing and hoping for good news from an employer is displaced with the certain knowledge that what you tweak today can literally put more money in your bank account tomorrow.
We will show you how to identify your perfect target customer and where to find him or her on social media.
We’ll show you how to find the best ‘influencer’ websites in your niche that are literally looking for new people to deliver information to their huge audience.
You will also learn exactly how to build an email list of targeted prospects and why it is the bread and butter of virtually every online business.
At the end of Step 3 you will have comprehensive marketing systems in place that draw targeted traffic to your site, retain the best prospects, and automatically sends them valuable content they requested.
These semi-automated systems gradually lead your prospects to conclude that they need what you are offering and will be happy to pay for it.
When your online product or service is added (in the next step) your marketing systems will scale to the limits of your ambition.
Step 4: Launch Your Product or Service
This is where your creativity, ingenuity and effort create something from what was merely potential.
This is where you take a good idea and a solid business model and turn it into an actual product or service a customer can buy and that can make you reliable, portable, substantial income.
From a philosophical perspective, this is from where all human progress comes: transforming an idea and impulse from your mind to a reality in the marketplace.
Once you are past this step your success is more a matter of ‘when’ than ‘if.’
Inside every niche there are hundreds of ways to create value. The challenge is to find the right product or service for your situation, skills and long term ambitions.
(And at the end of Step 1 we’ll already know what this will be.)
Step 4 is where we create it and tell the online world.
This is where you seriously capitalize on the work from the first three steps.
Everything in your sales message, the free materials you offer, the form and style of your content has to be crafted so there is consistency and continuity that draws a casual web visitor along a natural path to becoming an interested prospect, and then to becoming a customer and, ideally, to becoming a lifetime customer.
This is where the work goes into creating your own durable nano-economy that can serve you and your network for a lifetime.
It’s also where you can create without the usual external restrictions and limitations.
For many people, this is their first exposure to how liberating and empowering it is to ‘run your own show’ and reap the benefits of your creativity, knowledge, talent and passion.
Our inclination is always to help you develop a durable, enduring product or service that can continually evolve and improve over many years to provide solid and obvious value to customers in your marketplace.
We are wary of and do not recommend exploiting the latest ‘hack’ or ‘shortcut’ to make money online today with a tactic that will be obsolete next year.
Online business today is no different that offline business has been for centuries – you build durable wealth by providing genuine value to happy customers.
You will learn the step by step method to create whatever e-product, service, subscription, membership, or sale of a physical product you need for your chosen niche.
Our experience in all of these models will be particularly valuable to you.
Our expertise and contacts will help you find the services and vendors that you might need to fill in the gaps in your own technical abilities or expertise.
No matter what product or service you eventually create, there are thousands of people readily available to help you with the nuts and bolts of any task.
At the end of Step 4 you will have a valuable, competitive and desirable product or service on offer for lucrative sale to an established audience in your chosen sub-niche.
You’ll also have your product integrated into your comprehensive marketing plan, making a complete, operating online business you own and control.
NEW! We are also creating over a dozen ebooks.
They show exactly how various proven online businesses are constructed. These will be published throughout 2018 and members will be the first to be notified and can request review copies.
Members benefit from instructional videos loaded with experienced, insider information. Forum discussion, questions, and answers that help members avoid common pitfalls. Easy to schedule 1-on-1 consultations.
What Members Say
It's hard to find people in the world to trust and I'm probably more guarded than most but I wasn't getting younger and this checked off a lot of the boxes.
If you have questions or need help, send an email or set up a meeting. That kind of personalized attention is fantastic! Response times have always been very good for any question we had. Sometimes its hard to put yourself out there and make it happen, but no worries, the program lets you take as much time as you need.
Don't let this unique opportunity pass you by ~ you will learn a lot from working with Pete and he is trustworthy.
I saw how easy it was with step by step mentoring by someone who has actually done it and the follow up by Pete, personally to encourage and remind me.
I love it! It allowed me to find my own passion and work through the process so it became mine as opposed to someone just giving me an idea and telling me to “just add water.”
I was finally able to see the intrinsic merit in building something unique to my talents that I would control and someone who could help me. Before meeting Pete I did not feel I could get the personalized coaching I felt I required. For me, cookie cutter courses are readily available but don't add the value of 1:1 interaction. I wanted to invest in myself but could not really find someone to take me from concept discovery through launch.
I have had times when I was stuck and needed help and I was able to get it and get back on track. Pete has provided invaluable insight into the process for me and I'm constantly learning. I don't know where I would be without his personalized attention. SLTRR is a bargain.
A step by step program was exactly what I needed,instead of being overwhelmed by looking at the big picture all at once. Pete helps you discover what business that would be right for you. He's easy to talk to and very helpful.Through the step by step program and Pete as your mentor you discover how to put together an interesting business.
What I say to people about the program when I am sharing my excitement with them is that Pete will put everything in order, so that it doesn't feel overwhelming or confusing anymore. That he really does tell you, step by step, how to build what you need.
I realized that I was not mining the true potential of having my own online business and that the cost of help was far far less than the losses of continuing to soldier on alone.
What has been surprising to me, is how nurturing it is. I did not expect that.
I think Pete really strives to get to know you, to help you to see your own talent/expertise and how it can be turned into a valuable service that others would find helpful/useful and that can be turned into a successful and lucrative online business. If Pete has determined to work with you, you can have confidence that your idea has ‘legs’.
Membership gives you ‘all-you-can-eat’ access to every video and every forum in ALL 4 STEPS of the program!
This is the place to take action and begin to establish the essential mindset of building your first online business.
This is where you seriously get your head into the game, aided by a community of like-minded people with positive, encouraging feedback.
You can view any video on any step of the Safely Leave the Rat Race program. You can ask community forum questions and participate in the discussions related to that topic.
We provide ongoing, up to date information and our community’s discussion of every aspect of building, operating, and growing your online business.
REAL PERSONAL MENTORING
This is optional for the people who want to build faster using 1-on-1 mentoring.
1-on-1 calls as frequently or infrequently as you require to ensure optimum accountability, staying on track, and the individualized feedback and encouragement that keeps you maximally motivated.
Personal mentoring is for the person who wants the shortest distance between getting started and generating cash flow.
This is where we can deliver maximum value and where members can truly leverage our experience, wide knowledge, and creative problem solving abilities. (Currently $147 per 30-min call.)
All prices are grandfathered. As long as you are a member, the price for membership and personal mentoring will never increase for you.
$27 per month. No commitment. Billed month to month. Quit any time for any reason.
This is the New Path to
- Personal Freedom
- Financial Independence
- Meaningful Work
- Life on Your Terms
- Personal Freedom
- Financial Independence
- Meaningful Work
- Life on Your Terms